Is Your CRM Ready for MQLs?
Ensuring your CRM is properly organized to handle MQLs (marketing qualified leads) is a key factor in your buyer’s journey and provides your sales team with only the most valuable leads.
Answering The 6 Most Common Questions Regarding Digital Metrics
Analytics tools allow you to identify where your users are located, which channels your users are coming from, how much time visitors spend on a page and so much more.
5 Reasons Why Brand Storytelling is Crucial to Your Brand
While storytelling is more common in B2C marketing, B2B brands can use storytelling elements to their advantage when working to differentiate themselves from their competitors.
Welcome Monica to the CK Team
Monica has joined the ColinKurtis team as a Graphic Designer. We chatted with her to learn a little bit more!
It’s All About Perception: What Consumers Think About Health & Wellness Ingredients
Consumers’ ever-evolving perception of ingredients influences the types of foods, beverages and vitamin, mineral and supplement (VMS) products that enter the marketplace.
9 Tips To Get Started on Your First Drip Campaign
We’ve all heard the phrase: “work smarter, not harder.” When it comes to communicating with potential customers, drip campaigns might be the time-saving solution you need.
Welcome Erin to the CK Team
Erin has joined the ColinKurtis team as a Copywriter & Content Marketer. We chatted with her to learn a little bit more!
Why Private Label and Co-Manufacturers Should Highlight Successes in Their Marketing Strategies
Partnering with an agency that acts as an extension of your team, you’ll find they focus on what’s most important: working in your brand's best interests.
Welcome Brian to the CK Team
Brian has joined the ColinKurtis team as a Digital Media Manager. We chatted with him to learn a little bit more!
The Top U.S. Food & Beverage Industry Trade Shows You Cannot Miss
Partnering with an agency that acts as an extension of your team, you’ll find they focus on what’s most important: working in your brand's best interests.