OUR BLOG
The Importance of Copywriting in the B2B Food & Beverage Industry
In a B2B industry, we’re talking to a different audience who has decision-making powers in a business. And while many key stakeholders are also consumers outside of work, they’re searching for a professional, experienced and quality partner that can take their business to the next level.
5 Ways to Bulletproof Your Supply Chain Messaging
Here are 5 key ways to tailor your company’s position through simple yet impactful messaging strategies.
Welcome Emma to the CK Team
Emma has joined the ColinKurtis team as a Media Relations Coordinator. We chatted with her to learn a little bit more!
How to Develop Google Ads for a Food Equipment Company
Creating relevant and effective Google Ads campaigns for consumer food brands is one thing, but it's a whole different ball game when it comes to niche companies in the B2B industry.
4 Reasons Your B2B Food Business Should be on LinkedIn
LinkedIn was built for professionals and has gathered a community of over 774 million users. This makes it the perfect platform for your B2B food ingredient, food manufacturer or food equipment business.
Why Every Food and Beverage Brand Needs a Brand Story
We use content calendars to help our food ingredient, manufacturing and equipment brands stay organized. If you feel like you are always getting behind on projects, read these steps on how to build an effective content calendar.