Each year, ColinKurtis Advertising hosts discovery meetings to help us better understand our clients, their products, their brand, their marketing, and overall business goals so we can craft an effective, impactful marketing strategy.
From content creation to campaign management, AI is transforming how marketing works.
Our top 5 tips provide actionable advice to kickstart your journey and lay the foundation for a successful LinkedIn presence.
In the ever-evolving business landscape, the collaboration between marketing and sales is the secret sauce for success.
It’s Super Bowl season, and the crowds are cheering not only for their favorite team, but also for their favorite ads.
At ColinKurtis, we’ve accomplished several product launches and have learned a few key copywriting tips that shaped the way our creative team approaches copywriting projects to this day.
Intentional spending means consumers are focusing their spending on purchases that align with their values, goals and needs. To draw consumers to your VMS brand, you must showcase how your ingredients play to consumer values and trends.
A brand story is the foundation of your company’s marketing and communications. It outlines how—and why—you talk to your customers by sharing who you are as a brand.
As attendees and exhibitors return to the trade show floor, there are more opportunities to invest in unique and memorable experiences that can foster relationships with new and existing customers, as well as key industry outlets.
Brand standards are exactly what they sound like: rules for how to portray your brand to customers and potential customers.
